Strategic Plan

Our 2027 Strategic Plan is ambitious and challenging yet is a clear map for our future success.

Clear direction

The launch of our 2027 Strategic Plan marks an exciting time for Fremantle Ports.

The plan leverages our long experience at operating one of Australia’s most successful ports and sets a clear direction for our future. It provides the framework and a common language for all of us and - importantly - will underpin the decisions we make, and how we prioritise our work over the next five years.

Responsive to tomorrow’s challenges

In developing the plan, we have analysed overseas trends and learnt from a wide range of organisations, including other innovative international ports, shipping companies, customers and supply chain participants. We must take the lead on our own transformation and take advantage of the numerous opportunities before us.

Broadening our influence

The COVID-19 pandemic has caused considerable change in the world in recent years, placing pressure on supply chains and driving changes in the expectations of our customers. Importantly, as customer expectations shift, we must adjust, too. While our purpose of facilitating trade for a more prosperous Western Australia remains clear, we can be even more effective by broadening our influence and driving performance across the supply chain for the benefit of Western Australia and our customers. I believe Fremantle Ports is in a unique and privileged position to achieve this ambition. The time is right for us to demonstrate visionary leadership in this regard.

Five areas of focus

This plan identifies five strategic goal areas which underpin our aspiration, each with clear associated measures to ensure goals are achieved by 2027.